Shopify Store Building

Design fast, high-converting Shopify stores clients pay well for.

Next batch starting soon — limited seats

Overview

What this course covers

This course teaches store building as a service and as a business of your own. Every week you build alongside the mentor, so you finish with real stores in your portfolio rather than theory notes.

You cover the full stack of a modern Shopify store: theme selection and customization, product and collection architecture, page speed, apps worth installing, and the checkout and payment configuration that decides whether a visitor actually buys.

We finish with conversion work and client delivery — landing page structure, upsells, analytics, and how to price, scope and hand over stores as a freelancer.

Who it's for

Beginner to intermediate — no coding background needed

Duration

8 weeks

Format

Live build-along classes, recordings, store assignments, mentor review

Outcomes

What you'll learn

Store setup, domains and core settings

Theme customization without breaking updates

Product, variant and collection architecture

High-converting landing and product pages

App selection, upsells and email capture

Checkout, payments and shipping configuration

Speed optimization and mobile polish

Client onboarding, pricing and handover

Curriculum

Module breakdown

Module 1 — Shopify Foundations

Plans, admin tour, domains and the settings that matter before you design anything.

Module 2 — Products & Collections

Catalogue structure, variants, metafields and navigation that scales.

Module 3 — Theme Customization

Choosing themes, sections, brand styling and reusable layout patterns.

Module 4 — Landing & Product Pages

Page structure, copy blocks, social proof and offer presentation.

Module 5 — Apps & Integrations

Reviews, upsells, email, analytics — what to install and what to avoid.

Module 6 — Checkout & Payments

Payment gateways, shipping profiles, taxes and reducing checkout drop-off.

Module 7 — Speed & Conversion

Image handling, script hygiene, mobile UX and A/B testing basics.

Module 8 — Freelance Delivery

Scoping, pricing, portfolio building and handing stores over to clients.

Mentor

Who teaches this

Ayesha Khan

Shopify Designer & CRO Specialist

Ayesha has built and optimized over 200 Shopify stores for brands and agencies, focusing on conversion rate work and mobile performance for DTC clients.

Theme designCROPage speedClient delivery

Enrollment

Join the next batch

One payment, lifetime access to the material and support from mentors who sell every day. Installment plans available on request.